ONLY time I'll tell you NOT 2 mind your business...


I've probably said or thought about this about 50-11 times from podcast to guest training. It's a simple idea, but it could make a big difference in how you connect with your audience.

Look to businesses on the "other side" of the internet for juicy content inspo and copy spins that sell.

What do I mean? Well, if you're running a service-based business, take a peek at what product-based businesses are doing (and vice versa).

Peep it!

πŸ„ If you're a service provider: Notice how product businesses are direct in their selling. Could you be a bit more straightforward in asking for the sale?

πŸ„ If you're product-based: Check out how service businesses nurture their audience. Could you add more educational content to build a stronger community around your brand?

πŸ’ͺ Small Win Challenge: This week, find one business in your industry but on the "other side" (product if you're service, service if you're product).

Follow them on social media or sign up for their newsletter. Pay attention to how they communicate with their audience.

What did you notice? Any ideas you could make your own for your business? Anything you'd do differently? Anything got you thinking: How'd they do that?!

Sharing is caring so share what you learned? I'd love to hear from ya.

Christina Torres​
​
Chief Creative Officer
​Run & Tell That - Copy. Content. Culture.
​
w: www.runandtellthat.co e: christina@runandtellthat.co​


πŸ‘€ psssst! I got a boat load'o ways to work with me. check it:

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Run and Tell That LLC - Ride or Buy Copy Agency

Founder & Chief Creative Officer @ πŸƒπŸ½β€β™€οΈ Run & Tell That β€’ ✍🏼 Ride or Buy Sales Pages πŸ’Έ πŸŽ¨βš™οΈ | Reel Luvah β€’ Strategist β€’ Done'n A Day Copywriter β€’ Hyper-focused β€’ Under-caffeinated β€’ Periodt!

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